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Basics: Know thyself and know thine targets

No business has ever: discovered themselves (as in the finding themselves sense, not the ‘gosh darn someone has already bought the domain (aka web address / URL)  or staked a claim to the online...

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Facebook Pages: How to benchmark if you are doing well, what to measure and why

Benchmarking what you do on your Facebook channel will give you a general measure of success for what you are doing and identify any opportunities for improvement. It is a good way to to identify...

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